Michigan Arts Council Northeast


If you have questions about how to participate in the tour or are interested in becoming a SPONSOR in the Lake Huron Discovery Tour, please email office@artownmichigan.org. 


Signs Available!

If you would like to purchase a Discover Me on 23 sign, they are available at your local Chamber of Commerce for $10. Send us a photo of you with your sign and we'll post it on Facebook!


2016 Sponsors...

Saginaw Chippewa Indian Tribe of Michigan

Saganing Eagles Landing Casino

City of Alpena

Besser Foundation

Meijer Corporation

Michigan Backroads

Michigan Humanities Council

Michigan Council for Arts & Cultural Affairs

Alcona Health Centers

Thunder Bay Arts Council


Social Media






See you on US 23! - Lake Huron Discovery Tour Committee
Michigan Arts and Culture Northeast (MACNE) - ARTown Michigan

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MACNE Updates

Click to download the 2017 Lake Huron Discovery Tour Call to Action!


For help with submitting events to the US 23 calendar, please contact us!


1. The MACNE group meets three times per summer to clean up the pocket park - ARTPark on Chisholm in dowtown Alpena.  Come check out the art and think about volunteering to help keep the park fresh.  Just send a note to our e-mail if interested.

2.  Another place to see what's happening in the arts community of Northeast Michigan is Sunrise Artists of Michigan at  www.sunriseartistsofmi.org Check them out too. 

3.  Remember to get this artownmichigan.org and the heritage23.com website listed as a link from your website.  It's all about cross promotion. Also, if you or your organization do not have a destination profile set up within the US23 Heritage Route and ARTown Michigan site, or even if you do, contact us to learn more about how to make the website work for you and your organization. It's free, and we would help you learn how to help yourself!

3.  SPONSOR an "ARTown Michigan SCRIM" FOR YOUR ARTown

If your organization or a local business in your community would like to sponsor a scrim like the one below in order to help promote the ARTown Michigan branding campaign, please contact MACNE at office@artownmichigan.org for more details. 

MACNE will provide $150 to each town interested in hanging a scrim like the one below along the US 23 Route.  See below for details regarding participation. 





Promotional/Marketing Campaign for "ARTown Michigan SCRIM"

1.       MACNE will help finance 9 scrims total along the US 23 Route similar to the one above

  • One (1) for each community along the US 23 Route:  Standish, Tawas, Oscoda, Harrisville, Alpena, Atlanta, Rogers City and Cheboygan, and Mackinaw.

2.       MACNE will fund $150 for each of the 9 scrims

  • Limited to $150 per community - the subsidy is justification for the ARTown Michigan logo/website address (reference to “in partnership with US23 Heritage Route” and local town name will be part of each new scrim)
  • Each scrim will be roughly 12x 16 for a total of about $500-600 
  • MACNE will subsidize $150, leaving $350-450 cost to raise per community

3.       Each community must do the following:

  1. Follow the scrim template above – revised per community
  2. Select the sponsor as header (“__?__welcomes you to ARTown”)
  3. Solicit the reminder of funds from the local sponsor
  4. Select the artwork to be included in the scrim
  5. Select design company and execute the set-up (MACNE can help)
  6. Select the size/scale of the scrim preferred
  7. Select the manufacturer of the scrim (MACNE can help)
  8. Secure and manage the placement
  9. Manage and execute the hanging process

MACNE has experience with creating and hanging 6 scrims in Alpena, so  just ask for help.  We are here to help make this happen.


  • Promotion of the interactive collaborative website
  • Build region wide identity on common branding
  • Highlight connection with US 23 Heritage Route
  • Utilize attractive imagery based on local art, artists,
  • Invest community and business sponsors
  • Promote art/culture as a driver of economic and community development
  • Present as art not advertisement
  • Present as framed artwork
  • Improve on blighted buildings and areas
  • Create an appealing sense of place
  • Perpetuate the model regionally
  • Put ARTown and Northern Michigan on the map



You can help keep this site updated by sending information about important meetings and grant opportunities, etc. to office@artownmichigan.org.  We'll get the information posted as soon as possible.

Please remember that this is a volunteer operation and your participation and patience are appreciated as we develop this unique tool for our collaborative efforts at cross promotion.  The site will be a constant work in progress, so stay tuned!

This page last updated on 6/23/2017.





Michigan Arts and Culture Northeast (MACNE) - 127 W Chisholm - Alpena, Michigan 49707 - artownmichigan.org - office@artownmichigan.org