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The US 23 Heritage Route has been awarded the top prize in the nation from the National Association of Development Organizations - the prestigious Trailblazer Award!
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The Sunrise Coast...Pure Michigan
Back to the Water: Sunrise Coast
Different Direction: Sunrise Coast
Travel back in time....follow along on a virtual tour of US 23 in the year 1962.
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Home>About Huron Shores Heritage Route

200 miles of spectacular scenic views of Lake Huron and an astounding array of large public forest and recreational properties await travelers on the Huron Shores Heritage Route. Beginning in Standish and winding up the Lake Huron coastline, the Huron Shores Heritage Route offers some of the most extensive and significant recreational, ecological, historical and cultural sites in Michigan's Lower Peninsula. The northern Lake Huron shoreline boasts water, forests, wetlands, lighthouses, parks, trails, museums, small towns, culture, attractions, golf, dining, and many other hidden treasures. And the adventures aren't just on the coast....connecting to the Heritage Route in Oscoda is the River Road National Scenic Byway....which winds along the mighty AuSable River through the Huron National Forest. Coastal and inland discoveries await....discover US 23....your pathway to the Sunrise Coast!
This website offers trip planning tools as you plan your adventure along the Sunrise Coast. If you need more specific local information, please use the following tourism contacts....
The Sunrise Coast...Pure Michigan.
Plan Your Trip.....
From the historic train depot in Standish to the Mackinac Bridge, plan your trip up the Sunrise Coast of Michigan along the 200-mile Huron Shores Heritage Route by either clicking on a county or an area of interest. Use the "Plan Your Trip" Feature to do an advanced search by place, area of interest, attraction type, or activities available! Read more about the Heritage Route on the "About" page.
Other Tourism Information.....
National Scenic Byways (River Road National Scenic Byway)
Huron National Forest
US National Forest Camping Guide
Michigan Department of Natural Resources & Environment
LOCAL INFORMATION:
ARENAC COUNTY (SOUTHERN GATEWAY):
Standish Historic Depot & Welcome Center
107 N Main St (US 23)
Standish, MI
989.718-3021
Standish Area Chamber of Commerce
http://www.standishchamber.com/
989.846.STOP (7867)
AuGres Chamber of Commerce
989.876.6688
http://www.cityofau-gres-mi.org/
989.876-8811
IOSCO COUNTY:
Tawas Bay Tourist & Convention Bureau
1.877.TO-TAWAS
Tawas Area Chamber of Commerce
1.800.55.TAWAS
Oscoda Area Convention & Visitors Bureau
1.877.8.OSCODA
Oscoda/AuSable Chamber of Commerce
1.800.235.4625
ALCONA COUNTY:
Huron Shores Chamber of Commerce
http://www.huronshoreschamber.com/
989.724.5107
ALPENA COUNTY:
Alpena Convention & Visitors Bureau
1.800.4.ALPENA
Downtown Alpena
http://www.alpenadowntown.com/
PRESQUE ISLE COUNTY:
Rogers City Chamber of Commerce
1.800.622.4148
Presque Isle County Visitor Information
Onaway Chamber of Commerce
1.989.733.2874
CHEBOYGAN COUNTY (NORTHERN GATEWAY)
Cheboygan Area Chamber of Commerce
1.800.968.3302
Mackinaw Area Visitors Bureau
1.800.666.0160
Mackinaw City Chamber of Commerce
http://www.mackinawchamber.com/
1.888.455.8100
Indian River Chamber of Commerce
1.800.394.8310
DO YOU WANT TO SERVE ON THE US 23 HERITAGE ROUTE MANAGEMENT COUNCIL?
We have a vacancy on our overall Management Council for a private tourism industry representative. If you are involved in the private tourism industry and would like to serve on our Council, please contact Denise Cline.
DO YOU WANT TO LIST YOUR TOURISM-RELATED BUSINESS, ATTRACTION, OR EVENT ON THIS SITE?
Although the US 23 Heritage Route Management Council uses reasonable efforts to maintain the accuracy of this website content, it is not represented to be error free. This site has been built by volunteers in the Heritage Route program, and we have tried to identify as many sites as possible. But we are sure that we have missed some great attractions in northeast Michigan. If you would like your tourism-related business, attraction or event to appear on this website, please send a description, photos, website address (if any), and contact information to:
Denise Cline
Download the criteria for listing events on the site.
ABOUT THE PROGRAM:
The US 23 Heritage Route program is funded by the Michigan Department of Transportation. Technical assistance is provided by the Northeast Michigan Council of Governments (NEMCOG). Volunteer teams from all 6 counties provide countless hours of effort to promote the Sunrise Coast of Michigan. For more information on the US 23 Heritage Route program, click here.
Copyright © 2011, Northeast Michigan Council of Governments
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